You Gotta Know This! Your Toolbox for
Better VideosÂ
If you’re a video creator, filmmaker, or storyteller looking for practical ways to elevate your
videos and craft better stories, You Gotta Know This! is your creative toolbox.
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In April 2020, I found myself at a crossroads. After decades in television—crafting promos, directing, and producing award-winning content—I had stepped away to pursue something new. I was writing my ...
Did you know that 92% of people never follow through on their big ideas? The difference between success and regret often comes down to one decision: taking action.
Every video creator, entrepreneur, ...
We’ve all been there. You’ve poured time and energy into capturing hours of footage. The shots are fine, the soundbites are usable, but something’s missing. The spark? It’s nowhere to be found.
What ...
Unscripted doesn’t mean unstructured. The secret to creating unscripted videos that wow your audience lies in crafting a story that feels authentic while keeping them hooked from start to finish. If y...
Imagine being so immersed in a film that you feel like you’re inside a spacecraft, holding your breath alongside the crew. That’s exactly what Ron Howard achieved in Apollo 13. From A Beautiful Mind t...
How did two young musicians from Liverpool manage to create some of the most iconic songs in history? It all started with a simple yet powerful habit: always bringing an idea to the table. You get hit...
What if the work you're proud of today feels outdated tomorrow? That’s the challenge every video maker and content creator faces when striving for Creative 2.0. Think of your creative journey like a r...
Most videos die a quiet death in the scroll. Why? Because they look and feel like everything else. It doesn’t have to be that way. In a world overflowing with content, how do you ensure your videos ri...
Imagine this: a French baker runs her hands over a ball of dough, feeling its texture, checking its elasticity. Her eyes scan its surface for the right rise, and she listens for the soft crackle of th...
Walking into the last Blockbuster store in Bend, Oregon, felt like stepping back in time.
The familiar rows of DVDs, the bright yellow and blue signage, the smell of buttery popcorn—it was all there....
Great interviews are the backbone of compelling unscripted videos. Whether you’re filming a documentary or creating content for a client, mastering the art of the interview is essential to crafting a ...
Unscripted doesn’t mean unstructured. The secret to creating unscripted videos that wow your audience lies in crafting a story that feels authentic while keeping them engaged.Here’s how to do it.
Why...
